Focus Groups & Market Research << Prev | Top | Next >> Collect Moment-To-Moment Opinions Track Individuals and Demographic Groups Test Legal Pleadings Evaluate Sales Presentations Teach Effective Public Speaking Isolate Problems in a Presentation Discover the Effective Phrases in a Presentation The most powerful feature used by focus groups is our Timeline. It is a system that features an easy-to-read, continuous measurement of the change in opinion over the course of time. It is typically split according to demographics and superimposed over a live video of your subject matter. As the measurement moves from high to low, good to bad, you instantly see the impact on the audience. And, the timeline is kept visible only to the researchers, not the audience, allowing for unbiased research and data collection. Finally, all this information is captured on videotape, so that you can review the tape and pinpoint the exact areas which may need fine-tuning -- to ensure that you are appealing to your target market.

Applications Legal Pleadings Public Speaking Sales Presentations TV Commercials Movie Trailers Product Reviews Music Analysis Political Speeches

Meridia Audience Response Home Page